Our Story

Building the Future of Nigerian Agriculture, Together

We connect young entrepreneurs, artisans, and small-scale farmers with local and global buyers through technology, mentorship, and unwavering commitment to driving economic opportunity, skills development, and innovation across Africa.

Nigerian farmer in lush green field
Hands holding fresh produce
Smartphone displaying agricultural app
Nigerian farmers working in lush green farmland
Our Mission

Empowering Africa's Future

To empower young African entrepreneurs, artisans, and small-scale farmers by providing a transparent digital marketplace that connects them with local and global buyers. We combine e-commerce, digital payments, networking, and mentorship capabilities to drive economic opportunity, skills development, and innovation across African agribusiness.

Global Market Access
Mentorship & Skills
Youth Empowerment
IITA
Powered byInternational Institute of Tropical Agriculture

Powered by IITA

YAS Marketplace is proud to be backed by the International Institute of Tropical Agriculture (IITA), a research-for-development organization that has been improving food security in Africa for over 50 years.

Through this partnership, we leverage IITA's extensive research, network of farmers, and agricultural expertise to ensure our platform meets the real needs of Nigerian agricultural communities.

50+ Years Research
Pan-African Network
1000+ Researchers

50+ Years of

Agricultural Research

Supporting African Food Security

50+
Years
30+
Countries
1000+
Researchers
CGIAR Partner
Global Research
Values

Our Values

The principles that guide everything we do at YAS Marketplace.

Youth Empowerment

We champion young entrepreneurs, artisans, and small-scale farmers, providing the tools and opportunities they need to succeed in agribusiness.

Global Connectivity

Connecting local talent with global markets, breaking barriers to reach buyers across Africa and beyond.

Innovation & Skills

Driving economic opportunity through mentorship, skills development, and innovation in African agribusiness.

Trust & Community

Building a transparent marketplace where verified sellers and buyers grow together in a supportive network.

Timeline

Our Journey

From an idea to Nigeria's leading agricultural marketplace.

20
2020

The Idea

Identified the need for a modern digital marketplace connecting Nigerian farmers with buyers.

2021

IITA Partnership

Partnered with the International Institute of Tropical Agriculture to leverage their expertise and network.

22
2022

Platform Launch

Launched YAS Marketplace with 500 verified vendors across 10 Nigerian states.

2023

Nationwide Expansion

Expanded to all 36 states with over 5,000 vendors and 50,000 active buyers.

24
2024

Growing Together

Reached 10,000+ vendors, introduced secure escrow payments, and launched mobile apps.

Impact

Impact & Achievements

Numbers that reflect our commitment to Nigerian agriculture.

0+
Verified Vendors
0M+
Transactions Processed
0
States Covered
0+
Happy Customers
Team

Leadership Team

Meet the people driving YAS Marketplace forward.

DOA

Dr. Olumide Adeyemi

Project Director

AB

Amina Bello

Head of Operations

CO

Chukwuemeka Obi

Technology Lead

FA

Fatima Abdullahi

Vendor Relations

Partners

Our Partners

Working with leading organizations to transform Nigerian agriculture.

IITA
CGIAR
African Development Bank
USAID
Gates Foundation
FMAFS
Fresh harvest basket
For Buyers

Looking to Buy?

Browse authentic products from verified young entrepreneurs, artisans, and farmers across Africa.

Farmer with harvest
For Vendors

Want to Sell?

Reach local and global buyers. Access mentorship, develop skills, and grow your business with our support.